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How to Plan a PPC Campaign

Whether you decide to embark on a pay-per-click (PPC) advertising campaign to add an extra string to your digital marketing bow, or because you want to use it as an alternative keyword research tool in today’s world of keyword (not provided), the ability to plan and manage your campaign holds the key to whether you achieve your objectives.

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How to Tell People you’ve linked to them

If you’re crediting other websites with links out from your own, the onus is on you to tell them you’ve done it, otherwise your generosity may never be discovered!

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Blog - All Posts

Welcome to our blog, here we will keep you up to date with all things SEO related. We blog about everything from why new Google updates may affect your site to industry research data and how alterations to search engine algorithms change the way we do business. We hope you find our blog entries helpful and they give you a little insight into what we do.

0 By , Jun 19, 2014

Building a Blog from the Beginning: What You Need to Know

If you have a website, then blogging is an essential task that you should be invested in. This is true even if you’re a website owner that is actually looking to convert your audience offline. Your website still needs to look alive and fresh, and the only way to achieve this and to keep your website growing (without adding pointless, meaningless pages) is to blog.

0 By , Jun 18, 2014

How to Self-Assess Your Digital Marketing Success

We would never advocate using the self-assessment method of measuring digital marketing success; an evidence and fact driven approach is always the best way to understand what is happening with your website. However, we understand it isn’t always possible for business owners to take the “right” approach.

0 By , Jun 13, 2014

Bough Digital’s Blogs of the Week: Week Ending June 14th

The team here at Bough Digital once again come together to bring you their favourite resources and articles from across the digital marketing spectrum over the last week.

0 By , Jun 12, 2014

Matt Cutts Confirms Payday Loan 3.0 Algorithm Rolls Out This Week

Matt Cutts confirmed at SMX Advanced that the latest "Payday Loan" algorithm update would roll out this week.

0 By , Jun 12, 2014

Which Player wins the Google Golden Boot?

Which football player at the World Cup gets the most searches and has the highest CPC transfer value in Google search?

0 By , Jun 11, 2014

New Book Points the Way to Online Influence

A new book and a report in the Metro newspaper indicate some ways businesses are missing out on digital success.

0 By , Jun 06, 2014

Bough Digital’s Blogs of the Week: Week Ending June 7th

Welcome once more to Bough Digital’s Blog of the Week feature, where the team here at the Bough Digital offices in London pick out their favourite content from across the digital marketing industry.

1 By , Jun 05, 2014

How easy is Your Website to Use?

Anyone who keeps up with the search industry and specifically pays attention to Google SEO news will know that user experience and the overall usability of a website is quickly gaining prominence as a ranking factor.

0 By , May 30, 2014

Bough Digital’s Blogs of the Week: Week Ending May 31st

Welcome again to our weekly feature looking at the hottest articles, blogs, and news from across the digital marketing industry, as chosen by the team here at Bough Digital. It has been a busy week across the industry, particularly in respect of SEO, which is where we’ll begin.

0 By , May 23, 2014

Bough Digital’s Blogs of the Week: Week Ending May 24th

The team here at Bough Digital are back to once again share our favourite blogs and news articles from across the digital marketing industry.

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