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How to Plan a PPC Campaign

Whether you decide to embark on a pay-per-click (PPC) advertising campaign to add an extra string to your digital marketing bow, or because you want to use it as an alternative keyword research tool in today’s world of keyword (not provided), the ability to plan and manage your campaign holds the key to whether you achieve your objectives.

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How to Tell People you’ve linked to them

If you’re crediting other websites with links out from your own, the onus is on you to tell them you’ve done it, otherwise your generosity may never be discovered!

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SEO Analysis and Measurement

Here at Bough Digital, we aim to deliver first-class SEO services to all our clients; regardless of size, industry sector, geographical location, or budgets. As a result, we fully understand the need to deliver tailor-made analysis and measurement solutions that suit each client’s individual needs. We offer complete flexibility on reporting mechanisms from top-level reports for directors to in-depth granular reports for the more hands-on clients.

In addition, whether your business objectives focus on online sales, conversions, visitor figures, page impressions, registrations, or any other performance metric; Bough Digital will guarantee to develop analysis that will enable optimum business decisions. Therefore, here at Bough Digital we do all the hard work for you by reporting on the exact details that you require, as we understand that without analysis to represent return on investment (ROI), the value of our work can’t be measured. And trust me, we want this transparent approach as much as you do, so we can build long-term relationships and help our clients grow.

Some of the SEO analysis and measurements that we can produce include:

Rankings and Traffic - Analyse our clients current and historical search engine rankings and outline specific keywords that have benefited your company.

Website Traffic Monitoring - Analyse your website analytics data to monitor, assess, and analyse your specific key performance metrics. This can include segmentation analysis by geography, traffic source, keyword, landing page,browser usage, and many more.

Link Building - Measure and analyse the growth or decline of external links per month. We offer real-time reporting on new links created to your website.

Monthly Meetings/Conference Calls - We offer monthly meetings and conference calls to detail specific monthly targets, objectives, and future strategic initiatives.

Project Based - Pre-agreed progress reports on other project based assignments.

Bough Digital also offers website analytics services on a standalone basis, as well as within the on-going SEO process. Spend some time exploring the other aspects of our detailed process using the links on the left of the site, or contact us now to enquire about these services or our monthly SEO retainer packages.


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