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How to Plan a PPC Campaign

Whether you decide to embark on a pay-per-click (PPC) advertising campaign to add an extra string to your digital marketing bow, or because you want to use it as an alternative keyword research tool in today’s world of keyword (not provided), the ability to plan and manage your campaign holds the key to whether you achieve your objectives.

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How to Tell People you’ve linked to them

If you’re crediting other websites with links out from your own, the onus is on you to tell them you’ve done it, otherwise your generosity may never be discovered!

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Tutorials - Resources

How to Plan a PPC Campaign

Whether you decide to embark on a pay-per-click (PPC) advertising campaign to add an extra string to your digital marketing bow, or because you want to use it as an alternative keyword research tool in today’s world of keyword (not provided), the ability to plan and manage your campaign holds the key to whether you achieve your objectives.

How to Tell People you’ve linked to them

If you’re crediting other websites with links out from your own, the onus is on you to tell them you’ve done it, otherwise your generosity may never be discovered!

How to Turn Social Media Followers into Footfall

What are the social media techniques you can best use in order to make a difference to your offline success?

How to Create an Engaging Facebook Page

“If you build it, they will come” generally isn’t something that works when it comes to a Facebook page. Social media has evolved so quickly within the overall digital marketing spectrum that it now isn’t enough to simply “have a Facebook page” for your business.

How to Optimise Images for Improved Search Performance

How can you optimise images on your website pages to improve the overall SEO performance of your website and also potentially rank in vertical image search?

How to Create an SEO Blog

How can you create a blog for maximum SEO performance?

Should you Ever Buy Keyword Rich Domains?

Should you ever buy a domain just because it is keyword rich? This post explains all you need to know.

How to Build a Content Team

Having a dedicated content team in your business can supercharge your whole digital marketing strategy and make you more successful online.

How to Create Content to Win Links

When it comes to backlinking to your website, it might be going too far to say that link “building” is dead, but link “earning” and link “winning” are definitely the practices that are in vogue right now. They’re not about to go anywhere, either.

Why You Should Set Up Google Analytics Goals

Google Analytics goals are a great way to measure the success and effectiveness of your website on top of how much money you're making form your online platform.

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