&Latest tutorials

How to Plan a PPC Campaign

Whether you decide to embark on a pay-per-click (PPC) advertising campaign to add an extra string to your digital marketing bow, or because you want to use it as an alternative keyword research tool in today’s world of keyword (not provided), the ability to plan and manage your campaign holds the key to whether you achieve your objectives.

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How to Tell People you’ve linked to them

If you’re crediting other websites with links out from your own, the onus is on you to tell them you’ve done it, otherwise your generosity may never be discovered!

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Tutorials - Resources

How to Earn Authoritative Links

Authoritative links can drive huge levels of relevant traffic to a site. How can you earn them?

How to Decide Whether Long Form or Short Form Content is Best

Should you be producing long form or short form content for SEO success?

How Much Content is enough?

Content is king and quality beats quantity, but exactly how much of it should you be producing? How much content is enough?

How to Share B2B Content Using LinkedIn

LinkedIn offers huge B2B marketing potential, and knowing how to share B2B content using LinkedIn can make a huge difference to any company's online presence.

How to Connect Google Analytics to WordPress

Using Google Analytics is a must for all website owners. If you're using the WordPress content management system, here's how to install a plug-in that will make it easy to keep tabs on your site.

How to Produce Shareable Content

If your content isn't shareworthy, it will never be seen. Here's how to produce shareable content every time.

How to Install WordPress Plugins

Using WordPress plugins can help take your WordPress site from good to great. Here's how to install them trouble free.

What is Stitched Content?

Understanding what stitched content is will help you avoid it becoming part of your own content strategy and help you to create better content in the long term.

What is a .htaccess File?

What is a .htaccess file, when should and can you use one, and why would you use one?

What are Crawl Errors?

What are crawl errors, how are they notified in Google Webmaster Tools, and how can you resolve them?

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